Pricing Your Home

Understanding Market Value

Setting the right price for your home is one of the most crucial decisions in the selling process, as it directly impacts how quickly your property sells and your financial outcome. The key is establishing a strong correlation between your asking price and the current market value. This requires a thorough Comparative Market Analysis (CMA) that examines recently sold properties, pending sales, and current listings in your neighborhood.


By analyzing homes comparable to yours in age, size, condition, and location, you can determine a competitive price point that attracts potential buyers while maximizing your return.

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Setting Your Home Up for Success

Remember that effective pricing requires an objective, emotion-free approach focused on current market conditions rather than personal attachment or investment. Buyers compare your home with similar properties and make their assessments based on what the market dictates, not what you hope to receive.


Overpricing can significantly limit your pool of potential buyers and often helps sell neighboring properties faster than yours. The most successful sales typically result from pricing your home as close to its fair market value as possible, supported by recent sales data and local market trends.

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What Ken Ransdell Can Do For You.

Choosing the right real estate agent is crucial to a successful home buying experience. Here’s how I can guide you through every step:


  • Educational Guidance: I'll explain each phase of the buying process so you're always in the know.
  • Personalized Attention: Listening to your needs is my priority to find your perfect home.
  • Simplified Paperwork: I'll handle and clarify all legal documents to ensure your interests are protected.
  • Proactive Problem-Solving: Any challenges that arise will be swiftly managed.
  • Market Insight: Receive data on comparable sales to ensure you pay a fair price.
  • Tailored Home Search: From the right home to the right neighborhood, I screen properties to fit your criteria.
  • Professional Negotiations: Whether it's price or repairs, I negotiate on your behalf for the best deal.
  • Closing and Beyond: Overseeing the closing process, I ensure a smooth transition to taking possession of your new home.
  • Protection and Advocacy: Spotting unfair seller tactics and advising on legal recourse are part of my commitment to you.
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